Community Media and Technology Certificate
Courses
The Certificate in Community Media and Technology is a six competency sequence which, in most instances, can be completed over the course of one calendar year. The sequence comprises the following competencies:
- Media Literacy
Students will read, view, and/or listen to a range of mass media critically in order to determine how words, sounds, and images are used to convey meaning and/or to persuade, and use this knowledge to describe how the media shape our perceptions of others and influence our understanding of the social events and phenomena that comprise our daily lives.
- Community Action
Sudents will participate in some constructive media/technology–related activity intended for the benefit of others, reflect on what was learned in the process, and generalize the learning so that it can be applied in other situations.
- Analyzing Media
Students will acquire a systematic knowledge of the workings of a full range of media and communication technologies and analyze how these media function to shape the public discourse regarding particular social issues, public policies, and cultural groups.
- Media and Community Building
Students will compare and contrast a range of existing models and best practices in the use of media and communication technologies as tools for education and organizing, and discuss the application of such uses to local projects and or organizations.
- Using Technology
Students will develop technical proficiency in a particular communications medium or technology and apply those skills to a project related to public and community service.
- Developing a Media Strategy
Students will identify and research a relavant public or community issue, organizational need, or social goal, describe its fit with larger organizing goals and strategies, and design an effective media/technology project to mobilize a constituency and influence key stakeholders on the issue.
